• The Magazine
    • Current Issue
    • Back Issues
    • Features
      • Brewing
      • People
      • Culture
      • History
      • Food
      • Travel
      • Styles
      • Homebrewing
    • Departments
      • Coming Soon
      • Columns
        • Visiting the Pub
        • Behind the Bar
        • It’s My Round
        • The Beer Enthusiast
        • The Beer Curmudgeon
        • In The Brewhouse
        • Michael Jackson
        • The Taster
        • Beyond Beer
        • Your Next Beer
        • Industry Insights
      • What’s Brewing
      • Pull Up A Stool
      • Travel
        • Beer Travelers
        • A Closer Look
        • Beer Weekend
      • Stylistically Speaking
      • Home Brewing
      • Beer Talk
      • Beer Books
  • Events
    • World Beer Festival Raleigh – July 7, 2018
    • World Beer Festival Durham – Oct. 6, 2018
    • World Beer Festival Columbia – Feb. 17, 2018
    • Event Calendar
    • Brewery Tastings & Events
    • Beer Explorer
  • Reviews
    • Staff Reviews
    • Beer Talk
    • Flights
    • Book Reviews
  • Learn
    • What is Beer?
      • Water
      • Malt
      • Hops
      • Yeast
    • Styles
      • Lagers
      • British and North American Ales
      • Belgian and Continental Ales
      • Wheat Ales
      • Stouts and Porters
      • Seasonal and Specialty
    • Glossary
  • News
    • New on the Shelves
  • Web Only
    • Blogs
      • Daniel Bradford
      • John Holl
      • Acitelli on History
      • The Beer Bible Blog
      • Bryson
    • Video
    • Photos
    • Podcasts
Menu
logo
  • Advertise with Us
  • Subscriber Services
  • Retailer Services
Give a Gift Subscribe

Ball Corporation To Make New 8 oz. Trim Can

By Greg Barbera - July 12, 2011

Ball Corporation (NYSE: BLL), the leader in the specialty aluminum beverage can and bottle market, has announced its newest can size – the 8-oz. “trim” can. The small, lightweight can is ideal for juices and other beverages for portion-conscious consumers, and is unbreakable, quick-chilling and 100 percent recyclable.

The 8-oz. trim can, which is a shorter version of Ball’s 8.4-oz. trim can, has a 202 can body diameter and a 200 diameter end. Ball’s 8-oz. trim can is designed to run on existing filling lines and requires no line modifications by customers.

The trim 8-oz. package meets the newly recommended guidelines from the USDA that specify eight ounces as the maximum serving size for beverages sold in schools. Ball will also continue to make its popular 8.4-oz. size.

“We are committed to the North American beverage market and to meeting the growing demand for smaller, portion-control products,” said Robert M. Miles, vice president, sales, for Ball’s metal beverage packaging division, Americas. “Ball’s 8-oz. trim can is a sustainable solution for customers looking to stand out in the marketplace and tap into incremental distribution channels.”

Ball is the leading supplier of metal beverage cans and bottles in the world, offering high-quality containers in over 20 different sizes to its global customers. Ball’s technology enables value-added enhancements for beverage cans and aluminum bottles, such as high definition printing, reclosable ends and colored tabs and ends.

Ball Corporation is a supplier of high quality packaging for beverage, food and household products customers, and of aerospace and other technologies and services, primarily for the U.S. government. Ball Corporation and its subsidiaries employ more than 14,500 people worldwide and reported 2010 sales of more than $7.6 billion. For the latest Ball news and for other company information, please visithttp://www.ball.com.

4 Comments
  • Greg Barber says:
    July 12, 2011 at 6:43 pm

    Just realized the author of this post is named Greg Barbera, my name is Greg Barber…

    Reply
  • Janet Riddle says:
    July 16, 2011 at 3:39 pm

    Too small. The distribution of these would require the elimination of the more valuable space for tallboys, 40’s, 6-packs, and cases. Would anyone really be satisfied with just one of these 8 ouncers anyway?

    Reply
  • Dave Butler says:
    July 19, 2011 at 5:40 pm

    I think 8oz cans would be great for higher ABV beers like imperial stouts and imperial IPA’s. Seeing how 12oz of a 8% ABV beer is almost like consuming two regular beers, it may make sense to offer a smaller portion for those strong ales that we don’t need a lot of all at once. I’d go for it provided that brewers didn’t charge a big premium for the smaller size serving.

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Follow @allaboutbeer

Beer in your inbox

More Like This

  • Shmaltz Brewing Celebrates Overlapping Chanukah and Thanksgiving
  • SanTan Reveals New Look for Mr. Pineapple Wheat Beer
  • Samuel Adams Brewing the American Dream Program Provides Funding and Coaching

Most Popular

  • Oskar Blues Brewery Takes Limited Release Death by Coconut National
  • Miller Coors Buys Minority Stake In Terrapin Beer Co.

The Magazine

  • Advertise with Us
  • Subscribe
  • Give a Gift
  • Staff
  • Subscriber Services
  • Retailer Services

Learn Beer

  • Reviews
  • Back Issues
  • Articles
  • Writer Guidelines
  • Internship Program

Events

  • World Beer Festival
  • Craft Beer Events
  • News

All About Beer

  • P.O. Box 110346
  • Durham, NC 27709
  • CONTACT