Author: John Holl
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Blogs - John Holl - Web Only -
Blogs - John Holl - Web OnlyBud Defends Suds In Super Bowl Commercial
February 1, 2015 - John Holl During the Super Bowl on Sunday night Anheuser-Busch InBev (AB InBev) ran a commercial that did not involve puppies, horses or wolves. Instead the ad, titled “Brewed the Hard Way” relied on text superimposed on top of brewing scenes, friends out at the bar knocking back Buds, and other random beer shots. It focused on its history, and... View Article -
Blogs - John Holl - Web OnlyElysian Founders Discuss Sale, Loser, Exit Strategy
January 30, 2015 - John Holl Almost as quickly as the news of Elysian Brewing Co.’s sale to Anheuser-Busch InBev (AB InBev) whipped around beer circles online, one particular beer label appeared. A white background with bold black lettering: LOSER. Above the word, a phrase: “Corporate Beer Sucks.” A year-round offering from the Seattle brewery, Loser is a Sorachi Ace-forward American... View Article -
Staff Reviews100% Whole Wheat Bock
January 29, 2015 - John Holl 100% Whole Wheat Bock AC Golden Brewing Co. Golden, CO Type of Beer: Bock ABV: 7.5% There are a lot of wheat beers on the market these days, or, that is to say, a lot of beers that contain some wheat content. There are very few, however, that attribute all their grain content to wheat,... View Article -
Staff ReviewsPersimmon Ale
January 29, 2015 - John Holl Persimmon Ale Bloomington Brewing Co. Bloomington, IN Type of Beer: Fruit Beer ABV: 6.2% A lovely harvest shade of burnt orange. A healthy burst of orange peel pops off this ale along with a hint of fresh nutmeg and ground cinnamon. There’s spice in the flavor, but it’s there as a complement—not a dominant force—to... View Article -
Staff ReviewsBeer Camp Hoppy Lager
January 27, 2015 - John Holl Beer Camp Hoppy Lager Sierra Nevada Brewing Co. Chico, CA and Mills River, NC Type of Beer: Lager ABV: 7% The generously hopped lager is no longer a trend, but is a firmly established category in American brewing. This limited-time only lager is the first in a new annual series from Sierra Nevada to celebrate its Beer Camp... View Article -
Staff ReviewsHop Hunter IPA
January 27, 2015 - John Holl Hop Hunter IPA Sierra Nevada Brewing Co. Chico, CA and Mills River, NC Type of Beer: India pale ale ABV: 6.2% Made with drops of distilled hop oil (a process the brewery shares here), this is a huge step forward in the presentation of the ubiquitous IPA. It’s all in the nose. Thanks to the oil,... View Article -
Staff ReviewsNooner
January 27, 2015 - John Holl Nooner Sierra Nevada Brewing Co. Chico, CA and Mills River, NC Type of Beer: Pilsner ABV: 5.2% Let’s just assume this review started off with a double entendre joke about the name, and move on to the aromas and flavors of this crystal clear, light golden German-style pilsner. A faint spiciness and flour flavor emerge following that very... View Article -
Blogs - John Holl - Web OnlyMVPs of Your Super Bowl Party: Beer and Food Pairings
January 26, 2015 - John Holl The action takes place on the gridiron in Arizona, but millions of Americans will gather comfortably at home, or with friends to watch the New England Patriots take on the Seattle Seahawks in Super Bowl XLIX. One thing viewers at home will see are advertisements for beer—likely one of a certain light or lager variety.... View Article